Retraction Notice

Reference of the retracted article:
Wen Yi ZHANG. (2024). “Study on the Dilemma and Development Strategy of Chinese Beauty Brand: Based on the Analysis of Consumption Characteristics and Influencing Factors of Purchasing Willingness of College Student Groups”. Global Academic Frontiers, 2(1), 58-67.

The publishers of Global Academic Frontiers have received a formal request for retraction from the author, Wen Yi ZHANG, regarding the aforementioned article.

The author has identified certain flaws in the data and methodology within the study. As a result, they have decided to reorganize the manuscript to standardize the methodology and format.

We sincerely apologize for any inconvenience or confusion this retraction may cause to our readers and the wider academic community. We appreciate your understanding and cooperation in this matter.

Editorial Office of Global Academic Frontiers

Date: 2024-11-16