Exploring the Role and Value of the Twenty-four Solar Terms in the Construction of Modern Ecological Civilization: The Case of the Food Preparation in Li Ziqi's short videos

Abstract

The Twenty-four Solar Terms, a fundamental aspect of traditional Chinese culture, embody ecological wisdom and cultural values that have been passed down for centuries. While their practical function in guiding agricultural activities has diminished due to modern technological advancements and regional diversity, their symbolic significance remains highly relevant. This paper explores the role of the Twenty-four Solar Terms in the construction of modern ecological civilization through an analysis of Li Ziqi’s videos. By showcasing traditional food preparation, farming practices, and seasonal customs, Li Ziqi revitalizes these ancient traditions, making them accessible and appealing to modern audiences. Her videos not only promote Chinese cultural heritage to international viewers but also inspire younger generations to reconnect with traditional wisdom. Furthermore, her depiction of sustainable agricultural methods and resource-efficient lifestyles aligns with the core principles of ecological civilization, emphasizing harmony between humans and nature. This study argues that the value of the Twenty-four Solar Terms lies beyond their direct agricultural applications; they serve as a cultural framework for fostering ecological awareness and sustainable living. Through Li Ziqi’s modern reinterpretation, these solar terms continue to influence contemporary society by bridging tradition with modernity, reinforcing cultural confidence, and promoting a more environmentally conscious lifestyle.